Air Jordan 1Air Jordan 2Air Jordan 3Air Jordan 4Air Jordan 5Air Jordan 6Air Jordan 11
air jordan
Air Jordan Air Jordan 1 High Element Gore-Tex Light Bone
410 €340 €
Air Jordan Air Jordan 1 Mid Light Smoke Gray Anthracite
260 €190 €
Air Jordan Air Jordan 1 Mid Sonics
180 €130 €
Air Jordan Air Jordan 1 Low Bred Toe (2021)
230 €130 €
Air Jordan Air Jordan 1 Mid Gym Red Black White
280 €170 €
Air Jordan Air Jordan 3 SE Muslin
420 €320 €
Air Jordan Air Jordan 1 High OG Heritage
240 €160 €
Air Jordan Air Jordan 1 Elevate Low SE University Blue
260 €170 €
Air Jordan Air Jordan 1 Low Elevate Onyx
360 €160 €
Air Jordan Air Jordan 1 Mid Diamond Shorts
290 €200 €
Air Jordan Air Jordan 1 Mid Pastel Grind
250 €150 €
Air Jordan Air Jordan 1 Mid Linen
350 €220 €
Air Jordan Air Jordan 1 Mid Dark Teal
220 €160 €
Air Jordan Air Jordan 4 Retro Tour Yellow (Lightning)
380 €320 €
Air Jordan Air Jordan 1 Mid Shadow Red
220 €120 €
Air Jordan Air Jordan 1 Low Football Gray Aluminum
280 €190 €
Air Jordan Air Jordan 1 Mid White Light Smoke Gray
400 €190 €
Air Jordan Air Jordan 1 Mid Coconut Milk Particle Gray
270 €160 €
Air Jordan Air Jordan 1 High OG Atmosphere (Bubble Gum)
360 €220 €
Air Jordan Air Jordan 3 Retro Cardinal Red
330 €260 €
Air Jordan Air Jordan 1 Mid Triple White
190 €140 €
Air Jordan Air Jordan 1 Mid White Pollen Black
210 €140 €
Air Jordan Air Jordan 1 Mid Gray Green
240 €190 €
Air Jordan Air Jordan 1 Mid Reverse Chicago
320 €150 €
Air Jordan Air Jordan 4 Shimmer
450 €370 €
Air Jordan Air Jordan 5 Retro Moonlight (Oreo)
1.300 €400 €
Air Jordan Air Jordan 1 Mid Onyx Curry
210 €110 €
Air Jordan Air Jordan 1 Mid University Gold
420 €180 €
Air Jordan Air Jordan 1 Mid SE Light Iron Ore
340 €140 €
Air Jordan Air Jordan 1 Low Green Toe
280 €190 €
Air Jordan Air Jordan 1 Low Marina Blue
250 €140 €
Air Jordan Air Jordan 1 Low SE Light Smoke Gray Gym Red
280 €180 €
Air Jordan Air Jordan 1 Low Black University Blue
370 €180 €
Air Jordan Air Jordan 1 Retro High Court Purple (2021)
290 €180 €
Air Jordan Air Jordan 1 Mid SE USA
230 €150 €
Air Jordan, much more than a brand: an absolute reference
Michael Jordan, the legendary basketball player at the heart of the brand
The name Jordan evokes more than just a brand: it is a reflection of basketball legend, Michael Jordan, often nicknamed "The GOAT" (the greatest of all time). At the start of his promising career in 1984, Michael Jordan signed a historic contract with Nike, despite an initial preference for Converse during his university years. After declining an initial offer from Nike and being dissatisfied by Adidas, he ultimately accepted an improved offer from Nike that included $2.5 million over five years, a dedicated clothing line and royalties on sales.
Iconic models that have marked history
In 1985, the first model resulting from this collaboration, the Air Jordan 1, was launched and met with dazzling success, despite the controversies linked to fines from the NBA for non-compliance with clothing rules, fines that Nike was quick to address. adjust. The design of the Air Jordan 2, made in Italy, was less successful due to its high price, which led Tinker Hatfield, Nike designer since 1981, to take up the torch. In 1987, the Air Jordan 3 revitalized the collaboration with its innovative design, laying the foundations for other iconic models.
Jordan Brand: A brand with global influence
In 1997, Michael Jordan took a further step by creating his own brand under the aegis of Nike, with the famous Jumpman logo. This development transformed Jordan into the highest-paid athlete in the world and propelled the brand to international prominence. Today, Jordan Brand continues to dominate the market with reissues of classic models and unique collaborations with artists and designers like Virgil Abloh, Dior and even Marvel for a special Spider-Man edition.
Influential collaborations and urban culture
Jordan Brand, one of the most sought-after sneaker brands, continues to expand its influence beyond basketball. She is involved in cinema, music, and has maintained a partnership with Paris Saint-Germain since 2018. Collaborations with figures like Travis Scott, who revisited the Air Jordan 1 with an inverted swoosh, show the importance of Jordan in contemporary urban culture. Jordan is now more than a brand: it is a global cultural symbol.
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