Air Jordan 1Air Jordan 2Air Jordan 3Air Jordan 4Air Jordan 5Air Jordan 6Air Jordan 11
air jordan
Air Jordan Air Jordan 1 High Zoom Air CMFT London
300 €170 €
Air Jordan Air Jordan 1 Mid Wolf Gray
250 €180 €
Air Jordan Air Jordan 1 High OG Seafoam
320 €240 €
Air Jordan Air Jordan 1 Low Royal Toe
300 €220 €
Air Jordan Air Jordan 1 High Lucky Green
240 €190 €
Air Jordan Air Jordan 4 Retro Fire Red (2020)
420 €370 €
Air Jordan Air Jordan 1 Retro High Midnight Navy (2020)
360 €280 €
Air Jordan Air Jordan 3 Retro In My Way
480 €350 €
Air Jordan Air Jordan 1 Retro High 85 Georgetown
430 €280 €
Air Jordan Air Jordan 1 Retro High OG Hyper Royal
380 €330 €
Air Jordan Air Jordan 4 Retro Levi's White
1.390 €900 €
Air Jordan Air Jordan 1 Retro High OG A Ma Maniére
440 €320 €
Air Jordan Air Jordan 4 Retro Union Desert Moss
430 €380 €
Air Jordan Air Jordan 4 Tech White (White Oreo)
730 €470 €
Air Jordan Air Jordan 1 Retro High University Blue
380 €330 €
Air Jordan Air Jordan 4 Retro Metallic Green
870 €820 €
Air Jordan Air Jordan 4 Retro Metallic Red
1.470 €730 €
Air Jordan Air Jordan 4 Retro Metallic Orange
730 €670 €
Air Jordan Air Jordan 4 Retro University Blue
550 €480 €
Air Jordan Air Jordan 4 Retro Metallic Purple
870 €730 €
Air Jordan Air Jordan 1 Retro High Spider-Man Origin Story
1.210 €710 €
Air Jordan Air Jordan 1 Mid Fearless House Castle Red
750 €580 €
Air Jordan Air Jordan 1 Mid Mystic Navy Mint Foam
260 €180 €
Air Jordan Air Jordan 1 Mid AJKO Rush Orange
310 €170 €
Air Jordan Air Jordan 1 Low Steel Blue
270 €180 €
Air Jordan Air Jordan 4 Military Black
490 €440 €
Air Jordan Air Jordan 1 Mid Green Python
310 €200 €
Air Jordan Air Jordan 1 Mid UNC (2022)
240 €180 €
Air Jordan Air Jordan 1 Mid Dark Teal Green
180 €130 €
Air Jordan Air Jordan 1 Mid White Lime
660 €300 €
Air Jordan Air Jordan 1 Retro High OG Bleached Coral
350 €290 €
Air Jordan Air Jordan 1 Mid USA (2022)
220 €170 €
Air Jordan Air Jordan 1 Mid Elephant Print
340 €170 €
Air Jordan Air Jordan 1 Low Washed Denim
230 €180 €
Air Jordan Air Jordan 1 Mid Sanddrift
190 €120 €
Air Jordan, much more than a brand: an absolute reference
Michael Jordan, the legendary basketball player at the heart of the brand
The name Jordan evokes more than just a brand: it is a reflection of basketball legend, Michael Jordan, often nicknamed "The GOAT" (the greatest of all time). At the start of his promising career in 1984, Michael Jordan signed a historic contract with Nike, despite an initial preference for Converse during his university years. After declining an initial offer from Nike and being dissatisfied by Adidas, he ultimately accepted an improved offer from Nike that included $2.5 million over five years, a dedicated clothing line and royalties on sales.
Iconic models that have marked history
In 1985, the first model resulting from this collaboration, the Air Jordan 1, was launched and met with dazzling success, despite the controversies linked to fines from the NBA for non-compliance with clothing rules, fines that Nike was quick to address. adjust. The design of the Air Jordan 2, made in Italy, was less successful due to its high price, which led Tinker Hatfield, Nike designer since 1981, to take up the torch. In 1987, the Air Jordan 3 revitalized the collaboration with its innovative design, laying the foundations for other iconic models.
Jordan Brand: A brand with global influence
In 1997, Michael Jordan took a further step by creating his own brand under the aegis of Nike, with the famous Jumpman logo. This development transformed Jordan into the highest-paid athlete in the world and propelled the brand to international prominence. Today, Jordan Brand continues to dominate the market with reissues of classic models and unique collaborations with artists and designers like Virgil Abloh, Dior and even Marvel for a special Spider-Man edition.
Influential collaborations and urban culture
Jordan Brand, one of the most sought-after sneaker brands, continues to expand its influence beyond basketball. She is involved in cinema, music, and has maintained a partnership with Paris Saint-Germain since 2018. Collaborations with figures like Travis Scott, who revisited the Air Jordan 1 with an inverted swoosh, show the importance of Jordan in contemporary urban culture. Jordan is now more than a brand: it is a global cultural symbol.
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